Diploma, Bachelor and Master Theses

Focus Nutrition and Health

info@mgt.sp.tum.de — Wed, 22 May 2013 12:14:00 +0200

Are you interested in health and management? The Department of Sport & Health Management offers students who will be graduating from the TUM Faculty of Sports and Health Science or the TUM School of Management the possibility for interdisciplinary research (i.e., write a bachelor or master thesis).

The topic (in cooperation with a company) is as follows:
Calorie licensing effects: Running, biking, and swimming versus fun sports

“Our EURO 2020?” – falling apart in politics versus unification in sports: The consumption of European products and services in the context of Europe-hosted mega-events

info@mgt.sp.tum.de — Wed, 22 May 2013 12:09:00 +0200

The EURO 2020 will be the first mega-event in sports that will be hosted by a number of countries in the European Union. While politicians are facing hard times to argue why European countries should be unified, the EURO 2020 will unify the countries more than ever in sports. The thesis aims to answer the question whether this mega-event can increase sales of products and services in countries that have moved apart from each other politically (e.g., Germany and Greece) when they collaborate on a sporting level (e.g., fan tourism, sponsorships)..

How do foreign players and country images affect a sports leagues’ marketing strategies in foreign markets?

info@mgt.sp.tum.de — Wed, 22 May 2013 12:07:00 +0200

To generate revenues, sports leagues aim to market the core product (e.g., broadcasts of sports games) in both national and international markets. To date, it is unclear how the nationality of foreign players – and, hence, country-of-origin effects of these players – affect the potential to sell the product in foreign markets. The thesis aims to uncover these relationships and identify attractive foreign markets from the perspective of sports leagues..

Coopetition and internationalization strategies in professional sports

info@mgt.sp.tum.de — Wed, 22 May 2013 12:06:00 +0200

Coopetition describes competitive cooperation. It is common practice when sports clubs organize themselves in leagues. The goal of the thesis is to analyze strategies that help professional sports clubs advertise both the club and the league in foreign markets. The thesis identifies success factors that explain the popularity of sports leagues in foreign markets. It also identifies situations where a conflict may arise between cooperation and competition with sports clubs within the league..

When does good management go along with sporting success? Identifying moderating variables

info@mgt.sp.tum.de — Wed, 22 May 2013 12:02:00 +0200

Does professionalization in sports clubs also mean that a team is more successful? The thesis aims to elaborate this relationship. Its goal is to identify situational factors that influence the relationship between managerial competence and sporting success, such as the press environment (as one would assume for the 1. FC Köln in the football Bundesliga), the fit between management and relevant stakeholders (e.g., head coach of the team, head coach of the young players, fans), and the influence of investors onto the club (such as for English or French soccer clubs)..

Innovation and Sport Management

info@mgt.sp.tum.de — Wed, 22 May 2013 11:54:00 +0200

The topic (in cooperation with a company) is as follows: Incentivizing prevention via physical activity through innovative online platforms

Focus Sport Management

info@mgt.sp.tum.de — Wed, 22 May 2013 11:54:03 +0200

The topic (in cooperation with a company) is as follows: A stakeholder analysis of the German health market

Focus International Sport Management

info@mgt.sp.tum.de — Wed, 22 May 2013 11:50:00 +0200

The topic (in cooperation with a company) is as follows: Customer-Employee interactions as a determinant of brand attitude and personalities in health markets

Innovation and Sport Management

info@mgt.sp.tum.de — Wed, 22 May 2013 11:46:00 +0200

The topic (in cooperation with a company) is as follows: The relevance of brand personality in health markets

Focus International Sport Management

info.mgt.sp@tum.de — Wed, 22 May 2013 11:24:00 +0200

The topic (in cooperation with a company) is as follows: Be fit, save money! Consumer acceptance of fitness as a pricing tool for health insurances

Innovation and Sport Management

info.mgt.sp@tum.de — Tue, 26 Mar 2013 14:04:00 +0100

Topics in Physical Activity, Nutrition & Health

info.mgt.sp@tum.de — Wed, 27 Feb 2013 16:37:00 +0100

International Sport Management

info.mgt.sp@tum.de — Fri, 01 Feb 2013 14:02:00 +0100

Are you interested in sport and internationalization strategies? The Department of Sport & Health Management offers students who will be graduating from the TUM Faculty of Sports and Health Science or the TUM School of Management the possibility for interdisciplinary research (i.e., write a bachelor or master thesis).

Sport Management

info.mgt.sp@tum.de — Mon, 21 Jan 2013 19:13:00 +0100

Are you interested in sport and management? The Department of Sport & Health Management offers students who will be graduating from the TUM Faculty of Sports and Health Science or the TUM School of Management the possibility for interdisciplinary research (i.e., write a bachelor or master thesis).

Bachelorarbeit: "Therapeutisches Klettern mit Patienten eines psychiatrischen Krankenhauses. Evaluation des therapeutischen Effekts mittels Selbst- und Fremdbeurteilungsfragebögen."

claudia.kern@tum.de — Wed, 24 Oct 2012 10:11:00 +0200

Im Rahmen eines Klinikaufenthaltes psychisch Erkrankter findet eine Intervention im "Therapeutischen Klettern" statt. Seit 1-2 Jahren werden in verschiedenen Gruppen anhand Selbst- und Fremdbeurteilungsfragebögen regelmäßig Daten gewonnenen,um therapeutische Effekte zu erfassen.

Was leisten eHealth und Telemedizin in der Prävention und Rehabilitation bei Atemwegserkrankungen

martin.schoenfelder@tum.de — Wed, 22 Sep 2010 11:07:00 +0200

Was leisten eHealth und Telemedizin in der Prävention und Rehabilitation bei Herzkreislauferkrankungen

martin.schoenfelder@tum.de — Wed, 22 Sep 2010 11:05:00 +0200

Was leisten eHealth und Telemedizin in der Prävention und Rehabilitation bei Adipositas

martin.schoenfelder@tum.de — Wed, 22 Sep 2010 10:59:00 +0200

In zunehmenden Maße werden Mobiltelefone, Internet und moderne Medien eingesetzt, um positive Effekte sowohl in der Prävention und Rehabilitation zu erreichen. Ziel dieser Arbeitet ist es, existierende Projekte/Studien aufzuzeigen und deren Effekte metaanalytisch in Bezug auf Adipositas zusammenzustellen.

Wirksamkeit von telepräventiven Gesundheitsprogrammen mit telefonischer Betreuung

Dr. Thorsten Schulz (schulz@sp.tum.de) — Tue, 03 Aug 2010 14:27:00 +0200

Wiss. Abschlussarbeiten im Bereich Ambient Assistet Living

Dr. Thorsten Schulz (schulz@sp.tum.de) — Tue, 01 Jun 2010 11:14:00 +0200

Im Rahmen von einem durch das Bundesministerium für Wissenschaft und Forschung geförderten Projektes GEWOS (Gesundes Wohnen mit Stil) sind schriftliche Hausarbeiten zum Staatsexamen, Bachelorarbeiten, Diplomarbeiten und Masterarbeiten zu verschiedenen Themen im Bereich des Ambient Assistet Living zu vergeben. Unter „Ambient Assisted Living" (AAL) werden Konzepte, Produkte und Dienstleistungen verstanden, die neue Technologien und soziales Umfeld miteinander verbinden und verbessern mit dem Ziel, die Lebensqualität für Menschen in allen Lebensabschnitten zu erhöhen. Übersetzen könnte man AAL am besten mit „Altersgerechte Assistenzsysteme für ein gesundes und unabhängiges Leben". Damit wird auch schon skizziert, dass AAL in erster Linie etwas mit dem Individuum in seiner direkten Umwelt zu tun hat.